Reflections In Hindsight

Grace in the Rearview Mirror…it's closer than it appears

  • Ephesians 4:29

    Do not let any unwholesome talk come out of your mouths, but only what is helpful for building others up according to their needs, that it may benefit those who listen. (NIV)

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  • RSS April’s Blog: A Writer’s Journey

    • Bricks of Savannah
      B is for Bricks of SavannahSavannah is a short 2.5-hour drive from home, but it took us five years to make it there. Five years! Unthinkable. The bricks.Savannah has been around since 1773, making it the oldest city in Georgia. History oozes from its varied buildings and twenty-four squares--most of them constructed with bricks and dusted with centuries of s […]
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  • RSS Barn Door Book Loft

    • A Ghost's Story: Caught Between Life and Death by David Royce
      While out for a run one morning, Jake Weller suffers a critical heart attack triggering a trip to the morgue and what seems to be a near-death experience. But he’s actually dead. The problem is he doesn’t feel dead. He can still experience the world as before only he can’t be seen or heard. Coming to terms with this new reality, he meets an enigmatic—and cha […]
    • Featuring Raelee May Carpenter's Kings and Shepherds
      Back Cover BlurbAfter the death of her mother, Princess Ikia of Ha-or rebels against her adoptive father, King Emet. Her crusade against him starts simply but quickly grows dangerous when she agrees to betray him to the Emperor of the neighboring kingdom.Book Excerpt:Prologue: The King-   Hundreds of people – all who had left their shoes at the door, for She […]
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      The entries have been read and the scores have been tallied. Our unique panel of judges, comprised strictly of readers, has determined our three finalists. And they are…Ruth Reid's A Miracle of HopeJune Foster's Deliver UsCarole Brown's The Redemption of Caralynne HaymanCongratulations to all three!!(Of special note, this is Ruth's second […]
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    • August New Releases Clash
      Clash of the Titles presents four brand new inspirational novels. One’s set in a Bible camp for tweens or the tweens in your lives. Hopes and dreams are threatened in another. In the third, a town’s in need of a miracle. Two people work to cure a deadly disease in the fourth. Which one will you read first? Browse the books, then, using the voting box below, […]
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      Living in small towns has special challenges and delights. When I say ‘small’ I mean ‘small’. The town I live near has approximately 250 people. The county seat has 3600 and the county has about 16,000. So this is rural America. You might think this county was in the western states where the population is lower and space is not a problem. No, I live in Illin […]
    • A Slave Of God
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    • Author Interview on Book Goodies
      Book Goodies just notified me that my author interview with them is now live on their site.Here's the link on book goodies if you're interested. I notified them that my newly released second edition of The Treasure Seeker: The Quest to Find God, Faith, and Spiritual Intimacy is now available in Kindle format (just .99 right now) and paperback. Here […]
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    • BOOK REVIEW: MY TEMPORARY LIFE BY MARTIN CROSBIE
      A sensitive coming of age story of Malcom Wilson who is shuttled between divorced parents. He lives part of his time in Canada with his promiscuous mother and the other half in Scotland with his hard working, tough father.Along the way Wilson learns how to survive and make the best of his situation no matter how hard and also what it means to experience kind […]
  • BLOG NEWS

    Thank you for your encouragement and support for the past three years. We've had fun connecting with you and hope you've found useful material here on Reflections. And here's the but... Reflections In Hindsight is closing on December 21, 2012. Elaine and Sophie and I can be found over at http://authorculture.blogspot.com; April can be found at Clash of the Titles, http://www.clashofthetitles, http://www.aprilgardner.com and watch for news for more novels from her!; Janet is ever-present on the Internet with her very special words of wisdom and grace at http://www.janetperezeckles.com, and Luther--who knows where he'll show up next, but I'd watch my back if I were you... Book Reviews are always important, so I, Lisa, will continue to offer them through my blog, as well as those promotions for your new books or book launches, or your news.
  • Second Monday: Sophie Dawson

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  • Wednesdays: Life of a Writer – April & Positivity – Lisa Lickel

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  • Fridays – Revolutionary Faith, Devotions by Elaine

  • Saturdays – Janet Perez Eckles

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Market Monday: Tour Your Book

Posted by Lisa Lickel on June 18, 2012

Blog or Web site Tour

Why: Exposure on many different blogs with audiences that are new to you

How: Watch where your peers interview and make lists of people who offer interviews and guest spots. Ask politely and offer return interviews, book reviews or guest spots. Be kind to those who are just starting out, but make sure you mix it up with sites that have hundreds of followers for maximum exposure. Stay savvy of offers in your media groups; do gentle and careful searches for interviewers. PLAN EARLY. As soon as you know your release date.

What: Make sure you at least check out the host site to seek what kind of audience it relates to. This is not the time to evangelize or to be too honestly you. You are professional, this is a business, and you’re here to sell product. Make sure you include the basic product material, even if it’s not asked for: talk about your book too, not just yourself, give purchase links and information about the book, along with your web site. Be careful but generous with your marketing dollars – if there’s a give-away opportunity, give an online bookstore certificates as a mix-up besides copies of your book.

When: Don’t just think the best or only time to go on tour is the week of your book release. You need to think “constant contact.” Stay in the audience buzz; be a lot places, and not all on the same day. Space out your spots. Plan a “tour” that takes place over months on different days of the week. Post your schedule or calendar so that it’s easily accessible to your web site visitors. If you happen to know a lot of people who travel in the same circles or follow the same blogs, you’ll be a one-hit wonder if you’re on 20 blogs all the same week. How often can you say the same thing? And yes, at least 20 is a good start.

Interview or Guest Post: Yes – do both. Be interesting, entertaining, and memorable. Use different pictures to accompany your posts; focus on different aspects of yourself and your work. Don’t just copy and paste the same biography for every place you visit, however tempting that is. I live in an old house. I collect dragons. I can say that over and over, but what if I choose one of those things and talk about my house one time, and my collection another? Each interview has a slightly different slant. Talk about things you know, things you’re learning about, and things that are uniquely you. Engage the readers with a question, and then follow up. Thank your host.

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