Reflections In Hindsight

Grace in the Rearview Mirror…it's closer than it appears

  • Ephesians 4:29

    Do not let any unwholesome talk come out of your mouths, but only what is helpful for building others up according to their needs, that it may benefit those who listen. (NIV)

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  • RSS April’s Blog: A Writer’s Journey

    • Celebrating the Church Year
      by guest author, Jessica SnellThe Lord is always with us. We are never out of His presence, never hidden from His eyes.But it’s hard for us to remember that.Where He is omniscient, and never sleeps, never slumbers, we are distracted and busy and fallible. Though He is always mindful of us, it is hard for us to keep our thoughts constantly turned towards Him. […]
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      Welcome Doc Mabry, we are so thrilled to have you here with us today. I hope you don't mind that I used a photo of your book signing with a different book. I felt our readers need to know you have published many books.And now we want to know more about your novel Critical Condition. What can you tell us about the story behind this book? Most of my books […]
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    • BOOK REVIEW: GOING ONCE BY SHARON SALA
      Nola Landry barely survives a flood in her small Louisiana town by clinging to a tree on higher ground. While hidden in its branches, she witnesses the brutal killing of three neighbors who are shot by a man in uniform in a boat. After being rescued, and losing her home, she is rescued by three FBI agents who have come to town to track a serial killer nickna […]
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  • BLOG NEWS

    Thank you for your encouragement and support for the past three years. We've had fun connecting with you and hope you've found useful material here on Reflections. And here's the but... Reflections In Hindsight is closing on December 21, 2012. Elaine and Sophie and I can be found over at http://authorculture.blogspot.com; April can be found at Clash of the Titles, http://www.clashofthetitles, http://www.aprilgardner.com and watch for news for more novels from her!; Janet is ever-present on the Internet with her very special words of wisdom and grace at http://www.janetperezeckles.com, and Luther--who knows where he'll show up next, but I'd watch my back if I were you... Book Reviews are always important, so I, Lisa, will continue to offer them through my blog, as well as those promotions for your new books or book launches, or your news.
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Positively Pitching

Posted by Lisa Lickel on July 30, 2011

Welcome to my special guest Linda Rohrbough, promotion guru, with the first of two guest spots on pitching your books throughout your writing career. Join us again August 20 for a second superb guest spot.

A Good Pitch Should
Look Easy

by Linda Rohrbough

Have you ever noticed how people who are good at things make them look easy? I always want to try my hand at piano after watching Billy Joel. Or the guitar after I see James Taylor perform. They make it look easy, effortless, and fun.

Pitching a book to an editor or agent can be like that, too, if you know what you’re doing. It doesn’t have to be the terrifying experience that most authors describe when they first try to talk about their book to someone they don’t know.

Some of the elements of a good pitch is it has that easy, effortless quality for the listener. Which means preparation on the part of the writer. A pitch should be clean for the listener without verbal clutter. No wasted motion, every word working double and triple time to convey meaning that the listener doesn’t have to work to understand.

And it should be packed with emotional hooks that engage the listener. At the end it should be tied up with a neat bow at the end with a concept that’s memorable and universal. Clear thoughts that connect seamlessly one idea or concept to another. And the real test is the length – it should be easily deliverable in an elevator – 1 to 2 minutes or less.

Sound like a tall order? It’s not that hard, once you know how. I recently talked to Carol Moncado, a pre-published author who listened to my workshop “Pitch Your Book” on her phone, used my three-step formula for pitching any book, and published her results on Carol’s blog. Her pitches had all the elements I just named – clarity, simplicity, and memorable, universal concepts. Bottom line is she took the tools I gave her and created a pitch that looked easy. And that’s the sign of a pitch that’s going to get a “send it” from an editor or agent.

Bio:

Linda Rohrbough has been writing since 1989, and has more than 5,000 articles and seven books to her credit along with national awards for fiction and non-fiction. New York Times #1 bestselling author Debbie Macomber said about Linda’s new novel: “This is fast-paced, thrilling, edge-of-the-seat reading. The Prophetess One: At Risk had me flipping the pages and holding my breath.” An iPhone App of her popular “Pitch Your Book” workshop is available in the Apple iTunes store. Visit her website: http://www.lindarohrbough.com/.

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